If you’re a business owner, content creator, or marketing manager, you already know how time-consuming and overwhelming social media can be. From brainstorming content ideas and designing visuals to writing captions, scheduling posts, and tracking analytics — it’s a full-time job. But what if there was a way to do it smarter, faster, and more efficiently?
Enter Publer: the browser-based social media management platform designed to help you manage, automate, and track your social media success without the stress. Whether you’re flying solo or managing multiple brands, Publer empowers you to save time, stay organized, and deliver real results.
In this post, we’ll explore how to automate your social media like a pro using Publer, dive into the platform’s most powerful features, and show you why it’s one of the top social media automation tools in 2025.
And yes, you can get started for free — or unlock premium power for as little as a few dollars a month.
Ready to post smarter and grow faster? Click here to try Publer now →
Why Automate Your Social Media?
Social media automation isn’t just about convenience; it’s about working strategically. Here’s what the pros know:
- You save time: Instead of manually publishing every post, you can bulk schedule weeks (or months) of content in advance.
- You stay consistent: Posting regularly improves brand visibility and engagement.
- You optimize performance: With built-in analytics, you can learn what works and adjust accordingly.
- You scale faster: Automate posting across multiple platforms at once — from Instagram and Facebook to Twitter/X, LinkedIn, Threads, Bluesky, and more.
And that brings us to Publer, a platform built specifically to make all of the above easy, intuitive, and affordable.
Teracore utilizes Publer as a part of our Marketing Tech Stack. This means that we can give you access to Publer, at a discounted monthly rate. Click here to contact Teracore for more details.
Meet Publer: Your Social Media Sidekick
Publer is an all-in-one tool that simplifies and supercharges your social media strategy. It’s not bloated, clunky, or confusing like some older platforms. It’s sleek, smart, and fast.
Here’s what you can do with Publer:
1. Schedule Posts Across All Platforms
Publer supports scheduling for:
- Instagram (including Link in Bio support)
- Facebook (pages and personal profiles)
- Twitter/X (including long posts & threads)
- LinkedIn (including polls)
- Threads (with direct posting)
- Mastodon
- Bluesky
You can post text, images, GIFs, carousels, polls, videos, and more. You can even schedule branded content for Facebook or create collaborative posts.
2. Use the Content Calendar View
Visualize and plan your content with Publer’s built-in content calendar. Drag and drop posts, spot gaps in your schedule, and ensure you’re hitting your content goals.
3. Automate with AI Assist
Out of ideas? Let Publer’s AI Assist help you generate engaging captions, hashtags, and content ideas in seconds.
4. Recycling & Evergreen Content
Why reinvent the wheel? With Publer’s recycling feature, you can easily repost evergreen content automatically at regular intervals.
5. Bulk Scheduling
Upload a CSV, select multiple media files, or copy-paste your posts into the composer — Publer makes it ridiculously easy to schedule content in bulk.
6. Link in Bio for Instagram
Turn your bio into a traffic machine. Create a custom landing page with clickable links that match your Instagram grid.
7. Analytics & Insights
Track performance with powerful analytics. Discover what’s working, what’s not, and make data-driven decisions to improve engagement and ROI.
8. Collaborative Workspaces
Whether you’re managing one brand or 20, you can create separate workspaces, assign roles, and keep everything organized.
9. Built-in Media Library & Integrations
Publer integrates with your favorite cloud storage platforms like Google Drive and Dropbox. It also has a built-in media library to keep your visuals sorted.
10. Schedule Polls and Background Posts
Interactive content is key to engagement. Schedule polls on LinkedIn or Twitter, or create background posts on Facebook to stop the scroll.
Who Is Publer For?
Publer is perfect for:
- Small business owners managing their brand solo
- Freelancers & creators who want more time to focus on content (and less on admin)
- Agencies managing multiple client accounts
- Corporate marketing teams looking to streamline approval workflows
Whether you post once a week or 100 times a month, Publer grows with you.
Why We Recommend Publer Over Other Tools
We’ve tested tools like Buffer, Hootsuite, Later, and SocialBee. Publer stands out for three big reasons:
- More features for less money: Publer’s free plan is surprisingly robust, and their paid plans are highly affordable.
- Modern platform: The UI is clean, intuitive, and constantly updated with new features.
- Multi-platform support: Publer is always ahead of the curve (e.g., Threads and Bluesky scheduling support before many other tools).
And of course, the ability to automate Threads and schedule long-form Twitter/X posts is a huge plus in 2025.
How to Get Started with Publer (It’s Free!)
You can sign up and start using Publer for free — no credit card required. Here’s how to begin:
- Go to https://publer.com/Teracore
- Choose the Free Plan or explore their Professional and Business tiers for more features.
- Connect your social accounts.
- Start creating and scheduling your content!
Pro Tips for Automating Like a Social Media Pro
Want to maximize results? Here are a few tips:
- Use the calendar view weekly to spot content gaps and plan campaigns.
- Repost high-performing content using the recycle feature.
- Create a balanced content mix: Quotes, behind-the-scenes, promotions, tips, videos, and UGC.
- Track your analytics monthly and double down on what works.
- Use AI Assist to save time on captions, hashtags, and post ideas.
Final Thoughts: Publer Makes Social Media Simple
Social media doesn’t have to be a source of stress. With Publer, you can finally feel in control of your strategy — and free up time to focus on growing your business.
From powerful scheduling tools and AI-assisted captions to platform-wide publishing and detailed analytics, Publer has everything you need to post smarter and grow faster in 2025.
If you’re serious about scaling your online presence, it’s time to ditch the manual grind and embrace smart automation.
Click below to start your free Publer account and transform the way you manage your social media:
